Friday, May 23, 2014

Why That List Price?

There is a reason for every list price I suggest. However, it's always up to the seller, of course, what the ultimate price starts at.

So many things to consider. Today it's touching on making it a competitive sale. Listing where you feel you won't have an appraisal problem.

Let's say you've got a really popular home about to come on the market. You know there will be a high demand for it. Likely multiple offers....and likely over list price.

My suggestion is to list it where you know there won't be an appraisal problem based upon the comparable sales.

If the buyers want to pay more, great. Their responsibility to pay over appraised value if it doesn't come in at their purchase price. They're the ones that wanted to pay that much right? My job is to make sure the contract is iron clad in that area!

The concern of the seller may be that if they list it a smidgen low they may not get to where they really want. Yes, that certainly can happen. Doesn't mean you have to take that full price offer though. But, if you only get one offer.....then that's what a buyer is willing to pay for it. And, that's what a home is worth.....what a buyer is willing to pay for it.

List Price Thoughts For The Day!



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